Growing up between two cultures, Stephanie Hsueh carried cherished memories of authentic Taiwanese boba tea from his youth. Her entrepreneurial spirit and passion for food exploration led him to a bold vision in his late 20s: bringing the genuine taste of Taiwanese boba tea to America, but with an innovative twist that would captivate American palates.
In 1999, Stephanie personally developed every recipe, carefully selecting each ingredient to create the perfect fusion of traditional Asian flavors and American tastes. Starting with our first store in Alhambra, California, Tapioca Express became America’s first boba tea and Asian snack food franchise.
With the booming demand for boba tea and Asian snacks across America, Tapioca Express offers franchisees a unique opportunity to join an established brand in a growing market. Our diverse menu of milk teas, smoothies, frostis, and Asian snacks has proven appeal across multiple demographics.
Ready to build your future with America’s most experienced boba tea franchise? Join the brand that pioneered the industry and continues to lead through innovation, quality, and proven success.
Enjoy a hassle-free supply chain that keeps your shelves stocked and your focus on sales.Offer over 150 choices, from creamy milk teas to savory snacks, appealing to every palate.
Benefit from comprehensive training and tailored marketing support to shine in the market.Leap into business with low startup and operational costs, maximizing your investment potential.Explore the rewarding opportunities at Tapioca Express and become part of a thriving community.
Hear what franchise owners at Tapioca Express have to say about working with our franchise.
I’m really glad I made the choice to open a Tapioca Express. It’s been a great experience building my own business and serving customers in my community. What made me choose Tapioca Express was the menu—people love the crispy chicken and snacks! Plus, the corporate team is very supportive but still lets you manage your store your way, which I really appreciate. It’s been a great journey so far, and I’m proud to be part of the Tapioca Express franchise family.
We’ve been with Tapioca Express since 2004 and owning our two stores has truly been one of the best decisions we’ve made. We started with no experience in food or boba, but TapEx guided us every step of the way—from helping us find a location, to buildout, training, and operations. Their support made it so much easier to open and run our stores successfully. Being business owners has given us financial security and the freedom to manage our own schedules. We’ve built a great team and trained managers so we’re not tied to the store every day, which gives us a great work-life balance. What sets Tapioca Express apart is their flexibility and lower startup and royalty fees compared to other franchises. Plus, our customers love signature items like the Snow Bubble, Yogurt Frost, and our famous Crispy Popcorn Chicken—it’s a customer favorite that keeps people coming back.